I. BASIC PURPOSE / JOB BRIEF:

Provides assistance to the manager and supervise the team to ensure smooth planning and execution of all events and promotions.

II. MAJOR RESPONSIBILITIES AND DUTIES:

• Plan and execute promotional activities and events to drive customer engagement and loyalty in line with the requirements imposed by PAGCOR and DTI
• Manage budgets for promotions and events, ensuring cost-effectiveness and adherence to financial guidelines
• Monitor and analyze the success of promotions and events, providing insights for continuous improvement
• Gathers feedback to assess satisfaction levels and identify areas for improvement in future promotions and events
• Stay informed about industry trends and competitors' promotions to enhance our offerings
• Maintain positive relationships with internal and external partners, vendors, and internal stakeholders
• Assist in negotiating and securing partnerships with external sponsors to enhance promotional opportunities and offset costs when applicable
• Develop and implement comprehensive crisis management and contingency plans to address unforeseen challenges
• Collaborate with the team to implement innovative promotional strategies aligned with organizational marketing objectives
• Assist in the evaluation and negotiation of partnerships with external sponsors and vendors to enhance promotional opportunities and offset costs
• Contribute to the establishment of key performance indicators (KPIs) and metrics to measure the success and impact of promotions and events
• Participate in strategic planning sessions to assess market trends, analyze competitors, and identify opportunities for program improvement
• Support the training and development of team members, ensuring a high level of expertise within the promotions and events team
• Assist in overseeing day-to-day operations, including coordination with business units, execution of promotions, and resolving operational challenges
• Provide input into the development of training programs and resources to enhance the skills and capabilities of the promotions and events team
• Performance of additional duties and responsibilities as prescribed by the management

III. JOB SPECIFICATIONS:

Educational Requirement:

• Degree in Marketing or related discipline is preferred;

Experience Requirement:

• At least 3 years in Marketing or Events & Promotions experience is preferred;

Skills and Attributes:

• People Management;
• Performance Management;
• Proficient in Microsoft Office Applications;
• Events Management;

Other Qualifications:

• Ability to oversee multiple projects and meet strict deadlines;
• Ability to uphold and demonstrate the highest level of integrity in all situations and recognize standards required by a regulated business;
• Highly motivated and enjoys working as part of a team;
• Willingness to work extended hours required to meet deadlines;
• Fluent in written and oral English;
• Knowledge of other Asian language is an advantage;
• Must possess financial reporting & budget maintenance skills;
• Knowledge in probability and statistics;
• Excellent interpersonal skills and organizational ability.